Organic Social Media Assistant

Salary: £29,588  with progression to £31,236 per annum

Newcastle University is a great place to work, with excellent benefits. We have a generous holiday package; plus the opportunity to buy more, great pension schemes and a number of health and wellbeing initiatives to support you.

Closing Date: 19 April 2026

The Role

Are you a creative communicator with a passion for social media and audience engagement? Do you want to take the next step in your digital career while working on meaningful projects that make an impact?

We’re looking for a highly motivated Organic Social Media Assistant to join our Social Media Team within the Marketing and Communications Unit.

As Organic Social Media Assistant, you will support the day-to-day management, planning, and delivery of the University’s social media activity. Working closely with the Digital Marketing & Social Media Manager and other internal stakeholders, you’ll help shape and share engaging stories that reach key audiences for research, student recruitment and more across platforms like Instagram, LinkedIn, Facebook and TikTok.

Work will take place mainly on campus, but you will also work on content creation across Newcastle.

This is a full-time permanent position. To apply, please complete an online application, upload a CV and a cover letter. Your cover letter should be a detailed supporting statement outlining how your skills and experience can be applied against the below person specification, explaining how you meet the essential criteria outlined below and evidence this with examples. 

For informal enquiries please contact the Digital Marketing & Social Media Manager, Simona Lenoci at simona.lenoci@newcastle.ac.uk.

Interviews due to take place the week commencing 27th April 2026.

Key Accountabilities

• Assist in the planning, creation, and delivery of social media campaigns
• Use Adobe Creative tools and native platform apps to produce and curate a range of content (text, images, video, graphics, audio) for different audiences
• Use social media tools for scheduling, publishing and monitoring
• Contribute to expanding our content formats and engaging new audiences
• Respond to online enquiries and conversations
• Help coordinate and mentor the Student Content Creators team
• Contribute to the measurement of social media performance, including producing analytics reports
• Identify and share high-quality user-generated content
• Monitor competitor activity and stay up to date with digital trends
• Support delivery of internal social media training and guidance for staff

The Person

Knowledge, Skills and Experience

• Demonstrable experience managing branded social media accounts (Instagram, TikTok, LinkedIn, Facebook etc.)
• Confident in community management and customer support through social media
• Understanding of brand reputation and social media risk management
• Experience with social media management tools (e.g. Sprout Social, Hootsuite)
• Proficient in Adobe Creative Suite (e.g. Photoshop, Premier Pro)
• Excellent written and verbal communication skills
• Strong organisational skills with the ability to work independently and collaboratively

Desirable 

• Knowledge of the Higher Education Sector
• Strong analytical skills and experience with reporting tools

Attributes and Behaviour

• Delivering Services: Focused on exceeding expectations and delivering results
• Teamworking: A collaborative, adaptable team player who values diverse opinions and experiences
• Communicating: Uses clear, concise and accurate communication, tailoring the approach accordingly and encouraging a two-way communication process
• Gathering Information: Proactive in sourcing and sharing valuable insights from across the digital landscape. Uses information to gain competitive advantage

Qualifications

• Educated to A-level standard/equivalent vocational qualification or relevant work experience 

Newcastle University is a global University where everyone is treated with dignity and respect.  As a University of Sanctuary, we aim to provide a welcoming place of safety for all, offering opportunities to people fleeing violence and persecution.

We are committed to being a fully inclusive university which actively recruits, supports and retains colleagues from all sectors of society.  We value diversity as well as celebrate, support and thrive on the contributions of all of our employees and the communities they represent.  We are proud to be an equal opportunities employer and encourage applications from individuals who can complement our existing teams, we believe that success is built on having teams whose backgrounds and experiences reflect the diversity of our university and student population.

At Newcastle University we hold a Gold Athena Swan award in recognition of our good employment practices for the advancement of gender equality.  We also hold a Race Equality Charter Bronze award in recognition of our work towards tackling race inequality in higher education REC.  We are a Disability Confident employer and will offer an interview to disabled applicants who meet the essential criteria for the role as part of the offer and interview scheme.

In addition, we are a member of the Euraxess initiative supporting researchers in Europe. 

Requisition ID: 29169