Marketing Events and Campaigns Coordinator

Salary: £32,080 to £34,610 per annum

Newcastle University is a great place to work, with excellent benefits. We have a generous holiday package; plus the opportunity to buy more, great pension schemes and a number of health and wellbeing initiatives to support you.

Closing Date: 14 September 2026

The Role

Do you have experience in supporting and delivering campaigns for student recruitment-related activity? Are you solution-focused, personable, and committed to delivering an excellent visitor experience as part of events? If so, we want to hear from you.

Newcastle University’s Marketing Team sits within the Marketing, Global Recruitment and Admissions Directorate, is a comprehensive, world-class marketing team dedicated to serving our partners, academics and students. Our vision for marketing at Newcastle encompasses the following:

• Embracing a ‘digital first’ approach
• Encouraging our team through personal growth
• Engaging with our clients and audiences
• Delivering exceptional user content and experience

We are both highly collaborative and innovative combining a wide range of planning, creative and technical skillsets.  

We are looking for a coordinator to support our Marketing Planning and Campaigns Manager with end-to-end campaign process which includes planning, content ideation, channel monitoring, reporting and competitor audits. You’ll also support event coordination, with fresh ideas and the project and organisational skills to support an innovative visitor experience and sector-leading events.

You’ll work closely with delivery teams to support multichannel campaign and events planning and delivery – all geared towards attracting and converting prospective students.

This role offers the exciting opportunity to work with stakeholders from across the University to deliver a portfolio of activity to support student recruitment targets.

How to Apply

This is a full-time position on a fixed term contract for 12 months.

For an informal chat about the role, please contact Kristina Melrose, Marketing Planning and Campaigns Manager at kristina.melrose@ncl.ac.uk or Sarah Barksby, Director of Marketing at sarah.barksby@ncl.ac.uk 

Please provide evidence of how you meet the essential criteria required for the role outlined in ‘The Person’ by uploading a letter of application along with your Curriculum Vitae (CV).

Key Accountabilities

• In collaboration with the Marketing Planning and Campaign Manager and Marketing Events Manager, support the development and delivery of high-quality pre-application marketing-led campaigns and events for student recruitment
• Support the organisation and delivery of Open Days (both online and on campus)
• Support the organisation and delivery of online thematic webinars and information, advice, and guidance sessions
• Gain an in-depth knowledge and understanding of our virtual event platform to support the setup, delivery, and development of innovative virtual events
• Use audience insight and user needs to shape and implement effective student recruitment campaigns to attract and convert prospective students, reflecting University priorities and objectives
• Evaluate the success and return on investment of campaigns and events throughout the student decision-making cycle
• Develop a range of marketing assets to support the effective delivery of campaigns and events. From programmes to banners, and from physical signage to video production, you’ll work across a variety of collateral

The Person

Knowledge, Skills and Experience

• Experience of working in a higher education marketing and/or student recruitment role
• Experience of supporting the development of campaign plans and activities
• Proven ability to plan and organise customer-oriented events or projects, including evaluation of effectiveness/impact
• Outstanding organisational skills with the ability to manage multiple projects at the same time
• Flexibility and a positive approach to tasks, activities, and situations
• Excellent copywriting, editing and proof-reading skills and experience of creating engaging and accessible content/copy
• Experience of managing students to support the delivery of events
• Excellent interpersonal and communication skills with the ability to forge working relationships with a variety of stakeholders
• Experience of using digital/web marketing and analytics tools to report on campaigns and of using data to make recommendations for improvement

Attributes and Behaviour

• Excellent communicator with highly developed interpersonal and verbal, written and presentation communication style and approach
• Able to work collaboratively with others and play a positive role in the team
• Takes the initiative to develop and implement new ideas and approaches
• An energetic and “can do” approach which will inspire and enthuse others, ready to take the lead in driving forward initiatives
• Acts in a collaborative, inclusive, transparent, and open manner, acting with integrity and able to build high levels of trust
• Willingness and ability to work outside of usual working hours when required, including evenings and weekends. This will include supporting the University’s Open Days

Qualifications

• Degree or equivalent relevant sector or industry experience
• CIM or related marketing qualification (Desirable)

Newcastle University is a global University where everyone is treated with dignity and respect.  As a University of Sanctuary, we aim to provide a welcoming place of safety for all, offering opportunities to people fleeing violence and persecution.

We are committed to being a fully inclusive university which actively recruits, supports and retains colleagues from all sectors of society.  We value diversity as well as celebrate, support and thrive on the contributions of all of our employees and the communities they represent.  We are proud to be an equal opportunities employer and encourage applications from individuals who can complement our existing teams, we believe that success is built on having teams whose backgrounds and experiences reflect the diversity of our university and student population.

At Newcastle University we hold a Gold Athena Swan award in recognition of our good employment practices for the advancement of gender equality.  We also hold a Race Equality Charter Bronze award in recognition of our work towards tackling race inequality in higher education REC.  We are a Disability Confident employer and will offer an interview to disabled applicants who meet the essential criteria for the role as part of the offer and interview scheme.

In addition, we are a member of the Euraxess initiative supporting researchers in Europe. 

Requisition ID: 29709

#LI-SS1