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Digital Content Editor

Requisition ID:  21463

Newcastle, GB

Contract Type:  Open Ended
Working Pattern:  Full Time
Posted Date:  02-Aug-2022


We are a world class research-intensive university. We deliver teaching and learning of the highest quality. We play a leading role in economic, social and cultural development of the North East of England. Attracting and retaining high-calibre people is fundamental to our continued success.


What’s in it for you? Newcastle University is a great place to work, with excellent benefits. We have a generous holiday package; plus the opportunity to buy more, great pension schemes and a number of health and wellbeing initiatives to support you.


Newcastle is an inclusive global University community where everyone is treated with dignity and respect.  As a University of Sanctuary, we aim to provide a welcoming place of safety for all, offering opportunities to people fleeing violence and persecution.


Newcastle University is committed to being a fully inclusive Global University which actively recruits, supports and retains colleagues from all sectors of society.  We value diversity as well as celebrate, support and thrive on the contributions of all our employees and the communities they represent.  We are proud to be an equal opportunities employer and encourage applications from everybody, regardless of race, sex, ethnicity, religion, nationality, sexual orientation, age, disability, gender identity, marital status/civil partnership, pregnancy and maternity, as well as being open to flexible working practices.


Salary: £27,131 to £28,762 with progression to £31,411 per annum


Closing Date: 24 August 2022


The Role


Do you have a passion for digital content and thrive in coordinating and producing digital content that enthuses audiences? Then this is a fantastic opportunity to support the digital strategic priorities of a top-rated Business School.


Newcastle University Business School is a triple-accredited school that delivers excellence in the Future of Work and develops leaders for a future they can shape. We want to inspire new global perspectives in leadership through collaboration and drive excellence in research, innovation and education to create a responsible future for business and society.


Our web estate is a key tool for communicating with our range of audiences, which is why we are looking for a passionate individual to join an established and growing team to support in our digital ambitions for the future.


You will be responsible for creating, maintaining and editing effective digital content for the Business School to support strategic objectives and user requirements. You will also provide key support for website development projects, managing content workflow and maintaining content guidelines and standards.


You will be a key partner in the University’s editor network. This includes trained colleagues across the University who manage content across the web estate. As part of this, you will receive training and support from the Web Design team to ensure the University’s web and digital content design standards are met. The Web Design team is part of Marketing Web Services within the Marketing Department.


We are committed to building and maintaining a fair and inclusive working environment and we would be happy to discuss arrangements for flexible and/or blended working.


For further information about this post or to have an informal, confidential chat please contact Kylie Aldridge at


Key Accountabilities

  • Create and edit accurate and engaging web content to:
    • support School and business goals and meet user needs
    • be optimised for search engines and mobile devices
    • support digital marketing and social media campaigns
    • meet our web standards and digital content guidelines
  • Act as an approver of content created by colleagues.
  • Lead on business-as-usual web requests in collaboration with Marketing Web Services, to ensure the website is always up to date
  • Work with School colleagues to provide content support for website development projects and take a lead on these where necessary
  • Source, commission and edit photography, video and other graphic assets to support marketing activity and campaigns
  • Test and approve content as part of quality assurance and workflow processes
  • Work with the Web Design team within Marketing Web Services to contribute to our web and digital content guidelines and ongoing development
  • Provide support for website usability research such as user testing data write ups and analysis, survey analysis and interpretation of web statistics
  • Use research and analytics findings to inform content improvements for our School website pages and to monitor their effectiveness
  • Provide advice and editorial support to colleagues across the School and provide website analytics to demonstrate content performance
  • Develop a partnership relationship with Marketing Web Services, attending team meetings, critiques and workshops to collaboratively develop the web estate
  • Provide updates and articles for the Marketing Web Services blog as a means of communicating the editor network
  • Work with the School’s Marketing team to create and deliver a range of digital content assets to support marketing efforts to a variety of key audiences


The Person 


Knowledge, Skills and Experience

  • Confidence in using web content management systems and digital publishing platforms
  • Significant knowledge and experience of web usability, readability, accessibility and content delivery using best practice and industry standard tools
  • Significant experience of using digital analytics tools to report on website performance and of using data to make recommendations for improvement
  • Experience of the Adobe Creative Suite and other visual design tools
  • Excellent digital copywriting skills, including the ability to author effective micro-content, write for mobile and practice search engine optimisation techniques and sub-edit in house style
  • Excellent project management skills, including time management and organisational skills, with the ability to prioritise workload, work under pressure and to meet multiple deadlines
  • Excellent interpersonal and communication skills with the ability to develop effective working relationships with a range of staff and to work well within and across teams, where different skills, expertise and opinions are valued
  • The ability to see the “big picture”, manage complex problems and find appropriate solutions
  • Ability to effectively communicate our brand and web standards through content design
  • Manage time and resources by prioritising and organising effectively



  • Degree or equivalent level qualification plus experience in a similar role or significant vocational experience, demonstrating development through progressively more demanding, relevant roles

The University holds a silver Athena SWAN award in recognition of our good employment practices for the advancement of gender equality. The University also holds the HR Excellence in Research award for our work to support the career development of our researchers, and is a member of the Euraxess initiative supporting researchers in Europe.


Requisition ID: 21463